000 01061nam a22002777a 4500
003 PIPS
005 20250926121553.0
008 170816b xxu||||| |||| 00| 0 eng d
020 _a9781844801497 (pbk)
040 _cPIPS
082 _a658.4012
_bSUS-U 942
100 _aSegal-Horn, Susan
245 _aUnderstanding global strategy /
_cSusan Segal-Horn;
250 _aFirst edition
260 _aAndover :
_bCengage Learning,
_c2010.
300 _a504 P.:
_bill.
_c26cm
500 _aEnglish
520 _aExploring strategic decision-making on a global scale from multinational corporations through to small enterprises, this title covers globalization, networking, culture barriers and benefits, ethics and emerging economies to provide the complete introduction for global strategy courses.
650 _aStrategic planning
650 _aGlobalization
650 _aOrganizational effectiveness
650 _aIndustrial management
650 _aInternational business enterprises--Management
700 _aDavid Faulkner
942 _cBK
_2ddc
999 _c1018
_d1018